Media Corporation sees increased player acquisition

03-09-2010

Media Corporation’s player base has exceeded the milestone of 100.000 in August. The leading online media and advertising firm took over Purple Lounge in October 2009. When Media Corporation acquired the online gambling company 77.475 players featured the list of registered players.

Purple Lounge acquisition

Media Corporation management announced that player acquisition surged 29% since October. In the ten months before the acquisition, the player base increased 13%. The online media and advertising company applied its advertising and media knowledge to boost its player base. Purple Lounge offers sports bookmaking, online poker and online casino action.

Media Corporation player base

Additionally, the conversion to cash depositors on the day of registration is presently running at around 32%. This figure is considerably higher than the business average, according to Justin Drummond, CEO for Media Corporation. Drummond noted that a player base of 100.000 is a very considerable benchmark for Purple Lounge.